Danger lists the following advantages of developing for the Hiptop platform.

• You get a built-in distribution channel for your content through Danger's partnerships with wireless service providers
• You'll get paid through Danger's streamlined billing system integration with wireless service providers
• You use familiar, industry-standard development tools, which makes life simple and productive
• Your content will look better on the hiptop platform because of better display, control, and other properties (like multitasking) than other platforms
• More content will be purchased due to the fact that the hiptop has the most integrated and the easiest-to-use catalog of any platform
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